ECONOMY
6.45 Million, Read Properly: What Brazil’s 2026 Arrivals Actually Show
August set a monthly record. The eight month total did not. The number worth quoting from Brazil’s 2026 inbound data is not the volume at all.
MAGAZINE
Magazine
Browse every YourBrasil Magazine story by category: real, ground-level travel features, destination insights and inspiration from Brazil for travel agencies and tour operators.
Browse every YourBrasil Magazine story by category: real, ground-level travel features, destination insights and inspiration from Brazil for travel agencies and tour operators.
ECONOMY
Ceará’s Paradox: More Foreign Visitors, Less Money
International arrivals in Ceará rose 23.6 percent through August. Tourism revenue in the state fell. Both numbers are official, and the gap between them is the story.
ECONOMY
Italy Is Still Growing for Brazil, at a Third of Last Year’s Rate
Embratur took a 9.7 percent growth figure to Rimini. Set against 26.4 percent in 2025, the Italian market has stopped recovering and started behaving. What that means for 2027 planning.
MAGAZINE
YourBrasil at TTG Rimini: What a Brazil DMC Goes to a European Fair For
Three days of fair in Rimini, 2,800 exhibiting brands and one question behind every Brazil conversation: who handles the ground.
ECONOMY
96,000 Meetings in Three Days: What IMEX America Says About Selling Brazil for MICE
IMEX America closed its largest edition with 17,800 participants and about 96,000 scheduled meetings. Embratur was there with 16 co-exhibitors. What the numbers mean for anyone selling Brazil to the events market.
CITY & CULTURE
Belém After the Crowd: The Amazon’s Front Door Is Finally Ready for Visitors
On October 11 the city held 2.3 million people in its streets. For the other fifty-one weeks of the year, Belém is the most under-sold destination in Brazil.
ECONOMY
Brazil’s Corporate Travel Record Is Being Set in the Air, Not in the Beds
Corporate travel revenue reached 9.75 billion reais through August, a record. Air services grew 12 percent, hotels 3.6. The gap between those two numbers is the story.
ECONOMY
Rio de Janeiro’s Global Moment: Inside the Numbers Behind a Record Season
Embratur, National Geographic and eDreams ODIGEO all pointed to the same city within a five month window. Here is what three separate 2025–2026 studies say about Rio de Janeiro’s rising international demand, and what it means for agencies building programs there.
CITY & CULTURE
The Mostra at 50: São Paulo’s International Film Festival Celebrates Half a Century
From October 15 to 29, 2026, the São Paulo International Film Festival celebrates its 50th edition (Source: Mostra official website, 2026; Papo de Cinema, 2026-07-20). Known locally simply as the Mostra, it has become a fixture of the city’s cultural calendar, and for two weeks each spring it turns the city into a moving map … Read more
BRAZIL OVERVIEW
A New Bridge Between Continents: Gol Opens Rio to Lisbon, in Style
Gol has opened its first route to Europe with a direct flight linking Rio de Janeiro to Lisbon, the airline’s entry into long haul travel between Brazil and Europe after twenty five years of domestic and regional flying (Source: Panrotas, 2026-09-16; Itatiaia, 2026-09-17). The inaugural service left Lisbon on September 16 and landed at Rio’s … Read more
